Love in church dating
Cash-rich, time-poor professionals who already do everything from shop to socialise online, now see a search engine as the obvious gateway to love.
These algorithms can probably pick up some key things – for example, it’s true we’re more likely to be friends with people with the same values as us, who share our cultural milieu.
“But you can’t predict what googlies life’s going to throw at a relationship, for example one of the biggest predictors of being divorced is being made redundant and no one knows if that is going to happen to them or not.” “Overall,” he adds.
From Romeo and Juliet, to dashing Mr Rochester choosing plain Jane Eyre, we celebrated stories of Cupid’s dart striking randomly.
But since 1995 when the first online dating site was launched, the tables have completely turned.
The result is that, rather than being someone that defies all calculation, love is now big business worth an annual $4 billion internationally and growing at 70 per cent a year – with high-tech venture capitalists, psychologists and software engineers reaping vast rewards.
Academics, meanwhile, are fascinated by the data being gathered — and largely kept secret — by the dating industry.“A secondary problem to this is feeling you don’t match up to your competition because the longer you spend on sites, the more you realise you’re up against vast numbers of singles.Many singles I’ve met report starting out fairly confidently on online dating sites but then begin to feel they’re simply not good enough.” Lucy Wilkinson, has only one regret about her online dating adventures.I filled forms about my interests, my opinions and my personal goals – which was having a family – something I’d been too frightened to mention to my exes in the early days for fear of scaring them off.“But the men I was introduced to were told what I wanted and shared those dreams. From the off we were on the same page and then it was only a matter of finding someone I also found physically attractive and that was Mark, the third man I met.” Wilkinson is far from alone.Others employ dozens of scientists to create sophisticated, top-secret algorithms to match customers with similar personality traits (as opposed to shared interests, which are a far less significant predictor of compatibility), ignoring the adage “opposites attract”. “One suspects a lot of their claims are hype,” says Professor Dunbar.Tags: Adult Dating, affair dating, sex dating